Google just recently announced that they have updated their Adsense program policies.
We’re now requiring AdSense publishers to comply with the spirit of our Page Quality Guidelines. If you’re an AdWords advertiser, you might already be familiar with these guidelines, which are intended to provide a better experience for users, advertisers, and publishers alike. If you use any kind of online advertising, know that these guidelines encourage publishers to, among other things, create sites with simple navigation and substantial, useful content.
There are several new changes but the most significant one is for those who use advertisting to send traffic to their pages that have Adsense. These folks now have to follow the same guidelines for Landing pages used by AdWords users.
Among the changes or updates to the program policies, the one that I’m sure most publishers would be happy to hear about is that Adsense now allows publishers to have 3 link units per page. Yes, you read it right. Three, tres, trois, tiga, drei. Although link units don’t work well for most blogs or bloggers, this is still a welcome change for most publishers. Now, I’m gonna have to edit my layout again and find a way to squeeze in those 3 link units. Personally, I would want to see new ad formats added like a 450×250 large rectangle or a 200×600 skyscraper.
Read more about the recent program policy updates at the Inside Adsense blog or read the updated version of the Program Policies.
Anyone else read or hear about Google updating their Adsense program policies? What do you think about the updates made? Please share your thoughts by leaving a comment below.