Google Zeitgeist 2010

Last week I shared with you Yahoo’s Top 10 Searches for 2010 and the Twitter Top 10 Trends for 2010 just moments ago. Now, I’ll be sharing with you Google’s annual compilation of the top searched topics or search queries or more commonly known as the Google Zeitgeist 2010. Before we proceed, some of you may not know what Google Zeitgeist is, so here’s a short definition or explanation provided by Google:

“Zeitgeist” means “the spirit of the times”, and Google reveals this spirit through the aggregation of millions of search queries we receive every day. We have several tools that give insight into global, regional, past and present search trends. These tools are available for you to play with, explore, and learn from. Use them for everything from business research to trivia answers.

This year, Google has created a time-lapse map that shows the search queries for the different major world events such as the “world cup“, “oil spill“, “ash cloud“, “olympics” and “haiti earthquake“.

Top Global Events time-lapse map
Google Zeitgeist 2010

Fastest Rising Queries
Google Zeitgeist 2010

Unlike Yahoo! and Twitter, Google didn’t release a single Top 10 list of the most searched keywords or search queries but instead divided the results into different categories or lists like – Fastest Rising, Fastest Falling, Fastest Rising in Entertainment, In The News, Fastest Rising in Sports, etc. They, however created and released a year-end or year in review video which you can see below:

Like the results we’ve seen from the Yahoo! and Twitter lists, the popular search queries were about the BP Gulf Oil Spill, FIFA World Cup, Haiti Earthquake, Apple iPad, the Olympics and of course, Justin Bieber. Another popular searched item this year is the infamous Chatroulette, a website that pairs random strangers from around the world together via webcam.

What are your thoughts on the results you’ve seen from the Google Zeitgeist 2010 video? Which global event had the most impact on you? Which event, person or object did you searched for the most this year? Please share your thoughts.

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